2025 WNBA Draft
This year’s WNBA Draft journey had a new stop: the W Train. From surprise messages to unforgettable reactions, the 2025 draftees took a ride they’ll never forget.
Results
This year’s WNBA Draft activations brought a variety of deliverables to the forefront. WNBA shared portraits with collegiate teams and WNBA teams to make the W subway the talk of the town on draft night and share the deliverables across multiple avenues.
Photos of the set space including the customized subway stops featuring the WNBA team players were drafted to and featuring the W line map, that takes players to any W team in the league!
While on site, players also were surprised with messages from their heroes, mentors, or celebrities to welcome them to the WNBA!
Results
This year’s WNBA Draft activations brought a variety of deliverables to the forefront. WNBA shared portraits with collegiate teams and WNBA teams to make the W subway the talk of the town on draft night and share the deliverables across multiple avenues.
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